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Top Recruitment Marketing Agencies — October 2020

Everything you need to know about recruitment marketing agencies so you can attract and hire the right talent at scale

When companies want to get more customers and increase revenues, they often lean on marketing strategies to help spread the word. So when you’re trying to hire the right people, why not do the same?

The best recruitment marketing agencies exist to help recruiters optimize their talent acquisition efforts. With full-service offerings, they can help you with employer branding as well as all aspects of recruitment marketing and job advertising (like social media, content marketing, job advertising, and other digital marketing efforts). You can think of them as a marketing and advertising agency that will help your recruiting team attract and hire top talent.

To help you pick the right recruitment marketing agency for your TA efforts, we put together the following guide with common use cases and features, top agencies, pricing and ROI, considerations and lessons learned, and more. Enjoy!

We spend hundreds of hours researching the best HR and recruiting software so you don’t have to.  We never take money from vendors during our research phase and rely heavily on practitioners and experts to help us recommend the right software.  Most of the vendors featured on our site have no commercial relationship with us, we want to feature the best software for our readers regardless. Learn more

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The Best Recruitment Marketing Agencies

We track thousands of HR and talent acquisition solutions. Here are the best recruitment marketing agencies as of October 2020.

PowerHouse is a great option if you're looking for a partner to help your organization develop and evangelize your employer brand. They are a full service agency that will help with both your outward and inner facing employer brand / employee experience.

PowerHouse Talent

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PowerHouse Talent

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HireClix is a boutique recruitment marketing agency that helps companies to architect the right technology infrastructure, build the right process, and execute on a top of funnel recruiting process that drives the right candidates at the right cost.

HireClix

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HireClix

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TMP is one of the largest and oldest players in the recruitment marketing space. They have a tech solution in their TalentBrew offering, as well as a large consulting practice that is designed to help larger organizations plan and execute their recruitment marketing stratgies.

TMP

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TMP

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Symphony combines tech with service. They have a fully functional CRM, programmatic ad buying, and career site suite through their acquisition of Smashfly. This is coupled with an agency that can handle your TA team's asset creation, strategy, analytics and so much more.

Symphony

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Symphony

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Shaker is a family owned business that has literally been in the recruitment marketing game since the 1950s. The world has changed a lot in 70 years, and so have they. From newspaper print to interactive digital experiences, Shaker's ability to help companies define and evangelize their talent brand has kept up with modern candidate expectations.

Shaker

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Shaker

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The employer brand shop is a soup to nuts agency that can help you conduct an initial audit of your brand, define your brand and EVPs, create assets to show off your brand, construct recruitment marketing strategies, and even educate your employees on all these talent branding.

The Employer Brand Shop

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The Employer Brand Shop

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Bayard's employer branding and recruitment marketing agency helps companies to define their brand, build assets, and then execute a strategy to attract and convert the right applicants. They are another firm that has been around the block in this industry for a while and has many specialist offerings for DEI, social recruiting, tech strategy, etc.

Bayard

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Bayard

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Blu Ivy is an employer branding agency that helps organizations with everything from EB strategy to creating assets. Check out their employer brand dashboard which is designed to monitor the KPIs associated with the health of your company's EB.

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Recruitics is actually a job advertising agency that utilizes programmatic recruitment tools as part of their arsenal.  While they aren't a software platform, companies are looking at programmatic recruitment solutions may want to get in touch with them if they're looking for a managed service.

Recruitics

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Recruitics

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Stories is focused on helping companies to share their EVP's through in depth employee testimonials that typically take the form of branded videos. These stories can be used throughout your recruitment marketing efforts: career pages, emails to candidates, and many other areas within the candidate journey. They do a great job of understanding and encapsulating your EVPs in their work.

Stories Inc

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Stories Inc

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That's the end of our shortlist.  You can read on for more information we think you should know about this category including the core use cases, best practices, pitfalls, pricing info, and a lot more.  Just below this sentence you'll find a buyer organizer spreadsheet you can download to stay organized throughout your selection process. Good luck :)

Next Steps for Recruitment Marketing & Recruitment Advertising

At the end of the day, recruitment marketing agencies can be a great way to advance your recruiting efforts and make your overall hiring process more efficient — without having to increase your headcount. They have a lot of digital marketing know-how and most of their own employees have years of experience hiring for open positions and developing recruitment marketing strategies.

A great place to start is by talking to a few of these firms to better understand how they operate, and how you can work together. They'll have ideas you haven't thought of, identify low hanging fruit based on your current strategy, and hopefully become a meaningful augmentation for your recruiting team!

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