Gusto Expert Review, Pricing, Alternatives - 2022

Rodrigo Vázquez Mellado
HR and B2B software analyst & advisor, tech writer, musician
November 12, 2022

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Gusto Versus the Competition

Gusto is a beautiful-looking tool and a simple to use payroll, benefits, onboarding, and support platform designed for smaller companies.

If you're ready to get a Gusto demo, we suggest getting in touch for a look at the product and quote. Otherwise, read on!


Gusto Review

Gusto was previously known as ZenPayroll, and originally started as the easiest way to run payroll for smaller companies. It has since added benefits administration as well as other features that are commonly found in your HRIS (onboarding, org charts, etc). Gusto continues to scale their customer base rapidly and has now acquired over 100,000 customers.

Who shouldn't buy Gusto

While Gusto may be able to handle medium and large businesses, it's definitely not designed for large corporations.

Gusto Customers

American Canning, Matchless Builds, Citizen Pilates

Gusto: Payroll on autopilot

Gusto Stats

  • 90% of customers said switching to Gusto was an easy process
  • 3 out of 4 customers say Gusto makes compliance easier

Gusto Key Features

  • Payroll on Autopilot: For salary or hourly employees with fixed hours, Gusto can run payroll automatically. You just have to determine on what day they should be paid and they'll take care of everything else.
  • Auto-calculations: Gusto keeps tracks of changing tax laws and does your taxes for you.
  • Online workers' comp: You can set up and sign your business's workers comp policy 100% online, then pay as you go.

Gusto Key Integrations

Gusto syncs with most accounting software, such as Quickbooks and FreshBooks, as well as time tracking software like When I Work and 7shifts.

Gusto Pricing

If you're just looking for payroll, Gusto's Concierge plan includes the full-service payroll for all 50 states of the US. This one starts at $12 per person per month plus a $149 monthly base price.

As you move forward, Gusto's plans become more expensive but offer things like benefits and document management. They also have a plan for payroll that's just for contractors, at $6 per person per month and without the base price.

Motivosity Recognize
Motivosity Recognize
Motivosity Lead
Motivosity Listen
$5 per person per month
$6.50 per person per month
$2 per person per month

Gusto is Best For

Motivosity Recognize
Motivosity Recognize
Motivosity Lead
Motivosity Listen
$5 per person per month
$6.50 per person per month
$2 per person per month

Gusto Implementation

It's fairly easy to sign up for Gusto and start using the tool. Their team of experts is reachable in case you run into any hiccups.

Gusto Customer Success

Gusto has a help center where the team is available Monday through Friday from 7am to 4pm PT.

About Gusto

As a next step you can visit the Gusto website or read our research on the Best Payroll and Benefits Software.

As a next step you can visit the Gusto website or read our research on the Best Payroll and Benefits Software.

Gusto Alternatives

Deel is making waves in the payroll space, being one of the first companies to specialize in international payroll for remote teams.
Remote is a robust and modern platform specialized in HR, payroll, and benefits for, as their name suggests, remote-first teams.
We love OnPay because it takes less than one hour to setup and is the lowest cost option on the market.
Rippling puts a strong focus towards automation in their payroll solution. It syncs all your HR data and can run payroll in 90 seconds.
ADP is a widely-trusted payroll solution that also offers many other HR tools if you need them. Their expertise is a good fit at SMBs but also enterprises.
Square has been very wise to branch out and offer more tech products to the SMBs market. Millions of small business owners use them as an integral part of their operations.
Paycom offers online payroll services and HR software solutions for both big and small businesses to manage the entire employment life cycle.
Zenefits is known for effortless payroll and a self-service experience that's intuitive and simple. They're also known for a full HRIS, benefits management, onboarding, and more.
Quickbooks is a trusted name in financial tracking, payroll, expense reports, and even time and attendance software for small businesses.
Paylocity is one of the top names in payroll for the US market. They're fit for many company sizes and industries. People love them for their great support and friendly approach.
Namely provides a quick and easy payroll solution with modern design and UX. Their all-in-one HR platform is designed to be used by everyone and made specifically with mid-sized companies in mind.
PayChex is a top player in HR software for SMBs, with an offering that includes PEO, 401(k) management, benefits, and of course, easy payroll.
Paycor is a robust and data-centric HCM for leaders at US-based companies that want their teams to save time with HR transactional tasks.
Justworks has a neat-looking tool that can take care of payroll, benefits, compliance, and other HR needs. Notably, their payroll module can also take care of off-cycle, vendor, and contractor payments.


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Listed in our research about Payroll and Benefits Software
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