Insightful Reviews in 2023: Alternatives, Pricing, Reviews - SSR

Emmanuel Smith
Human capital management researcher

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Insightful Versus the Competition

Insightful (formerly Workpuls) is one of the few AI-powered time tracking technologies in the market. This AI capability learns employee behavioral patterns during the day to give you more in-depth analysis on your team’s productivity.

If you're ready to get a Insightful demo, we suggest getting in touch for a look at the product and quote. Otherwise, read on!

Ease of Use
Best For
Key Differentiator
Free Trial
  • AI-powered time tracking and employee monitoring
  • GDPR compliant
  • This product offers self-hosting solutions
  • Timekeeping. This software archives all your data and makes it possible for you to access time data as old as 2 years.
  • Sometimes the app lags and the time tracker does not correspond to the time of the workstation.
  • Lightweight project management. You only get to assign tasks and monitor project vitals. Nothing in-depth such as resource allocation and scheduling.

Insightful Review

Insightful functions majorly as an employee monitoring and productivity software, as well as a time tracker, providing solutions across industries and for several use cases. Launched just recently in 2016, Insightful has done well for itself in the time tracking and productivity market. In just 6 years, Insightful has recorded over 100,000 daily users, which is an impressive run for any app in this market; considering the many options. 

The company was formerly Workpuls and it rebranded in early 2022 to Insightful as a result of their plans to pivot into the analytics and business intelligence sphere. So if BI is something your organization works with, you might want to bear this in mind.

Insightful and the Power of AI for Time Tracking

One of Insightful’s unique selling propositions is its AI technology. Not only does it provide second-by-second data about your employee’s activities, it also saves you time and money by predicting the time you will spend to complete a task or project based on past activities. 

Still on the AI feature, Insightful’s platform records what is called employee biorhythm. This biorhythm keeps track of employee activities during the day to capture their productive, unproductive, and idle moments. It then uses these data points to calculate the times during the day when your individual employees are the least productive. 

As a manager, this information can be very useful to manage your employee productivity. If, for example, you notice a certain employee becomes unproductive around say 10 - 11 am, you can suggest they move their break to that timeframe. 

Insightful’s Employee Monitoring Features

Employee monitoring is one Insightful’s strengths. The app takes screenshots of employee screens to show what they are working on at the time and it tracks their application and web usage. Insightful takes this app and web usage tracking to another level by giving managers the ability to set certain apps and websites as productive, unproductive, or neutral. 

Insightful will always send a prompt to your team members informing them whether the app they are currently using is productive or not. This way, employees and managers both share a collective responsibility on productivity levels.

Managers can also monitor their staffers in real-time. The real-time tracking dashboard will typically show the total number of employees you have, how many are currently working, those that are slacking, and your overall productivity level. 

This productivity level is a real time update on your team's efficiency and is calculated using the data points from your employees web and app usage. For instance, they recommend keeping your productivity levels above 90% to get the best out of your team. 

Other Notes on Insightful’s Reporting, Project Management, and More

Most products usually have a dedicated section for reports on their dashboards nut with Insightful, you can only access reports from other sections within the platform. For example, from the timesheets section, you can export this data as a report, which can be sent as a CSV or PDF. 

Insightful’s project management features are very lightweight. You only get to set project budgets and assign tasks. The good thing about the project management features, however, is that Insightful assigns tasks automatically to your employees based on what they worked on before and their skill set. That takes the extra work of assigning tasks off your hands thereby freeing up time to. 

Insightful is also privacy-oriented. Their AICPA SOC 2, ISO 27001 and GDPR compliance helps safeguard your data against breaches. If you are even more particular about data safety, Insightful offers self-hosting solutions too.

Who shouldn't buy Insightful

Insightful Customers

William Hare group Ltd., Spigen Inc, Cikendo, Farmers Insurance.

Insightful: Best employee monitoring features

Insightful Key Features

  • Employee monitoring: Manage your team’s productivity with a range of employee monitoring features such as app and website tracking, screenshots, activity monitoring, and so on.  
  • Automatic time mapping: With Insightful’s time mapping tool, you can get a detailed overview of the time required to complete every project or task. Through deep behavioral workflow mapping, Insightful automatically assigns work to corresponding projects. This frees up time for managers and administrators to work on other productive tasks.   
  • Cloud and on-premise data hosting: Insightful provides self-hosting options for teams that want more control on their data. The cloud solution is for organizations that want a fast, easy set up while the on-premise option is for large corporations that already have the technical capacity to host their own data. 

Insightful also offers:

  • Productivity tracking
  • Reporting
  • Attendance

Insightful Key Integrations

We reached out to Insightful concerning the availability of third-party integrations as it wasn’t indicated on their website. They confirmed that indeed they do not integrate with any software right now but it is on their roadmap. For now, you can only connect Insightful to other platforms with the help of their open API library and tools such as Postman. You can view their API documentation here.

Insightful Pricing

All Insightful pricing plans come with a 7-day free trial. You also get a 20% discount if you bill annually. The plans are as follows:

  • Employee monitoring: This plan costs $8 per user per month. 
  • Time tracking: This plan costs $10 per user per month. 
  • Automatic time mapping: This plan costs $15 per user per month.
Motivosity Recognize
Motivosity Recognize
Motivosity Lead
Motivosity Listen
$5 per person per month
$6.50 per person per month
$2 per person per month

Insightful is Best For

Insightful is a good time tracking software for organizations that are particular about monitoring employee activity. If your business is also data-driven, this software is an excellent choice.

Motivosity Recognize
Motivosity Recognize
Motivosity Lead
Motivosity Listen
$5 per person per month
$6.50 per person per month
$2 per person per month

How Has Insightful Changed Over Time?

Insightful Implementation

Insightful Customer Success

About Insightful

Insightful started as a solution to the problem Ivan Petrovic (CEO and founder) observed while working as a software developer for big tech companies. In his own words; “It surprised me how much time was wasted, poorly tracked, or not measured at all. And the companies that did monitor time often took a “spying” approach that was ineffective and counterproductive”. He decided to do something about it by creating Workpuls, launched in April 2016. 

Four months later, in August of that year, Insightful was funded by two investors (South Central Ventures and StartLabs) in a seed round. This investment kickstarted the growth of the company that led to the acquisition of 100 customers in the beginning of the following year. The company was formerly Workpuls but has since grown to evolve from a time and productivity app to a more in-depth analytics software, which is why they rebranded to Insightful to reflect this progress.

As of April 2022, 115,000 users trust Insightful for their time and productivity tracking.

As a next step you can visit the Insightful website or read our research on the .

As a next step you can visit the Insightful website or read our research on the .

Insightful Alternatives

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Company HQ
San Francisco, California, United States
Number of Employees
Year Founded

Amount Raised
Listed in our research about
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