Brazen's HR Chatbot (Review) - 2023

Brazen's recruiting chatbot lets you save time by having live chats with qualified candidates anytime, anywhere. One of its standout features is that the chatbot provides candidates with replies in not only text but also video form.

Brazen is a virtual events and recruiting platform designed to help employers hire high-quality candidates. At the core of the product lies the idea of going beyond the “apply now” button that job postings come with and giving candidates room to network.

Using Brazen, the event host creates an event landing page with a sign up form for attendees. This form is customizable and the employer or host can ask candidates as many details as they want, including their resumes.

On the day of the event, candidates get access to the event landing page that has multiple virtual booths. These virtual booths contain job-related information as well as a one-on-one chat button for candidates to directly chat with someone from your company. If the hiring manager or recruiter wants to proceed with a candidate, they can send an invite to the candidate to switch to a video call. The downside here is that the video chat is limited to 10 minutes. However, candidates can enter multiple booths and start another chat in the new booth.

After the video chat is complete, the recruiter can decide the next steps for a candidate and can also email them directly from the chat page. The recruiter also has the option of forwarding the candidate’s information to another recruiter. Recruiters can also host webinars with up to four presenters at a time.

Since Brazen is specifically designed for career fairs and virtual events, the case for using their software is that you end up spending less than you would’ve, had you decided to host in-person events on a recurring basis. But their software is still on the pricier side. If your company has a limited budget and does not host multiple career fairs in a year, Brazen may not be the best fit for you.

Brazen serves universities, companies, associations, workforce development organizations, and more. Notable customers include Spectrum, CVS Health, Temple University, KPMG, Lincoln Financial Group, and Houston Methodist.

• In-built video chat: Since Brazen is primarily a virtual hiring events platform, video chat is an indispensable feature. Unlike many virtual hiring events platforms, Brazen’s video chat feature doesn’t require a third-party integration with a video conferencing software. They provide video chat metrics to help you improve the candidate and recruiter experience.
• Live video broadcasting: You can host live video broadcasting and add up to four presenters to have panel-style discussions or multi-presenter webinars. The live video feature has a discussion feed where you can answer candidate questions and monitor comments all in real-time. You can also record these live webinars for later use.
• Event marketing tools: You can promote your virtual events with Brazen’s marketing tools. The platform lets you build custom landing pages to showcase your employer brand and has built-in candidate sourcing options with tracking links to help you see which marketing channels bring in the most number of candidates.
• Analytics: Brazen has built-in dashboards to give you real-time analytics of your event and its performance. You can track various metrics like sign-ups, attendance rate, video chat analytics, etc.
• Event series: Brazen lets you create an event series for any event that takes place on a recurring basis, such as weekly or monthly. This could come in handy when your company is consistently sourcing or hiring for a specific location or skills.
• Scheduled chat: Brazen allows you to schedule chats with desired candidates at pre-decided time slots during an event.
• Live chat: QuickChat, Brazen’s live chat feature lets you chat with desired candidates. You can choose to implement QuickChat only for specific positions that require high engagement. This lets you add customizable job rules and pre-screen candidates.
• Recruiting chatbot: Referred to as BrazeBot, Brazen’s chatbot automatically provides answers to your candidates’ questions both in text and video and promotes your events. You can also use data from the chat to find out what’s important for candidates.
• Virtual benefits fair: You can use Brazen to create a virtual benefits fair for your employees during the open enrollment period and educate them about various benefits programs.
• Sourcing marketplace: When you host an event on Brazen, their team promotes your event in their sourcing marketplace, which includes major job boards, programmatic solutions, and their targeted partners dedicated to finding new candidate sources.
• Interactive networking events: Brazen lets you connect with each other during live events by creating an open networking booth to connect different participant groups such as recruiters to candidates, alumni to students, and mentors to mentees with each other.

From multiple customers, we’ve found that the timeline for implementing Brazen is great. In just a few days, you will have Brazen up and running. Although the process of implementation is easy in itself, it can take a while to configure your settings and set up an events structure that would be conducive to your company’s use.

Pricing is not disclosed upfront. You have to request a price quote by filling out a form online with details about your company.

Brazen is best suited for large organizations, universities, and companies with frequent and high-volume hiring needs.

From multiple customers, we’ve found that the timeline for implementing Brazen is great. In just a few days, you will have Brazen up and running. Although the process of implementation is easy in itself, it can take a while to configure your settings and set up an events structure that would be conducive to your company’s use.

To set their customers up for success, Brazen has resources like blogs, webinars, case studies, a podcast, and guides. They also have a training and support library that customers can access by filling in a form to get support articles, videos, and more help with the software.

In 2007, a then-twenty-something Ryan Healy along with his college friend Ryan Paugh started Employee Evolution, an online forum for people to discuss their career experiences and the transition from college to work. The website gained traction within months of its launch and that led to the formation of Brazen Careerist, which is now called Brazen.

Does Brazen integrate with Zoom?

No, but you don’t require third-party teleconferencing software. Brazen has an in-built video plus audio tool for hosting webinars, virtual career fairs, and other online events.

Do I need to make an account for using Brazen?

Yes. Brazen is a cloud-based platform and candidates need to sign up for a Brazen account. Candidates also need to complete the registration process for the specific career fair they’re attending.