Bonusly Versus the Competition

Bonusly is an employee recognition and rewards platform that specializes in gift cards. Available in dozens of countries, their international rewards catalog is impressive.

If you're ready to get a Bonusly demo, we suggest getting in touch for a look at the product and quote. Otherwise, read on!

Ratings

4.7

Ease of Use

Best For

Key Differentiator

Price

Custom Pricing

Free Trial

Yes

PROS

  • Intuitive user interface.
  • Available in German, English, French, and Spanish.
  • Supports Android and iOS.
  • Discounts for nonprofit and education organizations.
  • 14-day, full-featured free trial.

CONS

  • Analytics and reporting features are relatively underdeveloped.
  • The reward catalog lacks in-person experiences and physical goods.
  • All our plans are billed annually, and the vendor no longer discloses their pricing.

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Bonusly Review

Bonusly’s global offering makes it easy for multicultural teams to send gift cards to recognize excellence and reward their peers.

Users choose a reward, select the country from the drop-down menu, and pick gift cards from available partners. Options also include local establishments. Recipients can "cash out" and spend the money on services (housekeeping, for example) or donate their bonus.

In addition to streamlining the process for rewards, Bonusly also lets users recognize employee accomplishments by broadcasting to the entire company or with selected teams. When someone is singled out for doing good work, Bonusly will help users shout it from the rooftops (safely within the confines of the platform, of course).

Bonusly can make building rewards into the manager’s daily routine easier. Impromptu team-wide or individual rewards are easy to give, and users can set up goodies for "delivery" for recurring events like birthdays and work anniversaries. Additionally, each employee is provided with a monthly allowance for peer-to-peer recognition.

Along with all the revelry, Bonusly has also created a swag integration, namely AXOMO. Users choose the swag, connect to the AXOMO store to the Bonusly Reward catalog, and employees can directly redeem their points for company swag in addition to the usual reward choices.

What users think of Bonusly

Reviewer's Rating
8/10

I use Bonusly as an end user to give and receive recognition from my coworkers. I try to provide on-the-spot feedback when someone has helped me with a task or project. Bonusly also recognizes employees on their birthdays and work anniversaries, allowing others to add recognition and points to those posts. Employees can save up their Bonusly points and redeem them for gift cards, donations to charity, or other rewards.

Additionally, I was involved in setting up the integration between our HRIS (Workday) and Bonusly to ensure seamless data synchronization.

What do you like about Bonusly?
  • I like recognition platforms in general because they add an element of fun and reward beyond what employees receive from their managers, annual raises, or bonuses.
  • Bonusly's interface is very intuitive. When starting a recognition post, it prompts you with "@" to tag a coworker, "$" to add points, and "#" to include a company value/hashtag.
  • The Slack integration is particularly useful. Not only is the recognition feed available in Slack, but users receive direct Slack notifications when recognized and can also send recognition without leaving Slack.
Why did your organization buy Bonusly, and how long have you used it for?

I'm not sure when my company started using Bonusly, but I’ve been using it as an employee since joining about six months ago. Bonusly is our company's chosen recognition platform, allowing employees to acknowledge and reward each other for contributions.

It provides an easy way to give real-time recognition, fostering a culture of appreciation across teams. Employees can accumulate points through recognition and redeem them for rewards. Overall, it has helped encourage peer-to-peer engagement and recognition within the company.

What do you dislike about Bonusly?
  • While I like that Bonusly offers GIFs to include in recognition posts, the selection is somewhat limited.
  • The setup process was smooth, but Bonusly does not offer a non-production instance, which made testing the Workday integration a bit riskier since we had to connect directly to our production environment.
  • Aside from that, it's difficult to find something I dislike, as even the integration instructions were clear, and the support team was responsive and helpful.
How is Bonusly different than their competitors?

It's hard to say, as many recognition platforms function similarly. Bonusly is easy to use, like most competitors, and offers a variety of redemption options for points. One standout feature is its strong Slack integration, which enhances engagement for companies that rely on Slack. Otherwise, it operates similarly to other recognition platforms.

What Instructions should people think about when buying this type of tool?

Consider how employees will interact with the platform. If your company relies heavily on Slack or Microsoft Teams, integration with those tools is important. It's also crucial to understand how the platform charges for points—some systems require companies to pay for all allocated points, whether they are used or not. (I don’t have visibility into Bonusly’s billing structure.)

Also, having a variety of redemption options is valuable, including gift cards, company swag, and charitable donations, to ensure broad employee engagement.

How has Bonusly changed or evolved over time to meet users needs?

I can’t speak to long-term changes, as I’ve only used Bonusly for about six months. However, the fact that they offer a pre-built Workday integration template suggests they are keeping up with evolving HR technologies and ensuring compatibility with widely used systems.

What specific type of user or organization is Bonusly very good for?

Bonusly is a good fit for any organization looking to foster a culture of recognition. Because it is designed for peer-to-peer engagement, it benefits companies of all sizes by encouraging employees to acknowledge each other’s contributions.

What specific type of user or organization would Bonusly not be a good fit for?

A very small company may not see as much value in Bonusly since recognition is often more informal in smaller teams. The platform is more engaging when there are enough employees to distribute and receive points frequently. Otherwise, it seems like a solution that could benefit a wide range of organizations.

Reviewer's Rating
10/10

We use Bonusly daily and for special occasions. Each staff member receives a set number of points per month to recognize their peers. Our managers receive additional points to reward employees who go above and beyond to support the team or company. Additionally, we provide points from the company for birthdays and work anniversaries as an extra way to show appreciation and celebrate milestones.

What do you like about Bonusly?
  • Bonusly is very user-friendly.
  • It easily integrates into our team’s dynamic.
  • The platform allows us to customize the system to fit our needs and preferences.
  • Employees can redeem their points for rewards of their choice.
Why did your organization buy Bonusly, and how long have you used it for?

We purchased Bonusly to improve our peer-to-peer recognition program. As we continued using Bonusly, we also found it highly effective for quick manager appreciation. Initially, we did not have any recognition system, and staff feedback indicated they felt underappreciated.

We evaluated several platforms to address this issue but found Bonusly to be the most user-friendly and customizable, making it feel like our own platform rather than just another application. The setup and integration of Bonusly into our teams were seamless.

What do you dislike about Bonusly?
  • Bonusly had some initial implementation challenges.
  • It does not provide sufficient resources to help teams maximize its use.
  • It does not support single sign-on (SSO) with our other applications.
How is Bonusly different than their competitors?

I have not used other recognition tools so I can’t comment on it.

What Instructions should people think about when buying this type of tool?
  • Consider how well the tool integrates into your company culture.
  • Evaluate how easy it is to onboard and set up employees in the system.
  • Clearly define your goals for using the platform to ensure it aligns with your needs.
How has Bonusly changed or evolved over time to meet users needs?

Bonusly has introduced custom awards, allowing employees to redeem points for company swag.

What specific type of user or organization is Bonusly very good for?

Bonusly is a great fit for small to mid-sized companies with employees who have access to computers or mobile devices.

What specific type of user or organization would Bonusly not be a good fit for?

Bonusly may be challenging to implement in large companies.

Reviewer's Rating
9/10

One of the most effective ways to use Bonusly is by tying it directly to company values. Attaching values to recognition helps reinforce what they look like in action. The tool also gamifies recognition, allowing employees to reward each other in a fun and engaging way.

Employees could redeem their points for rewards, donate to nonprofits, or even support coworkers in times of need—for example, we once set up a special donation fund when an employee's dog required expensive veterinary care. This flexibility made Bonusly a powerful tool for fostering both engagement and community support.

What do you like about Bonusly?
  • It's easy to set up and use.
  • Employees loved using it, and it was the most widely adopted recognition tool I’ve seen in my career.
  • It provided visibility into employees' contributions, which was especially valuable in a remote work environment.
Why did your organization buy Bonusly, and how long have you used it for?

I administered Bonusly for over two years as our primary reward and recognition tool. We used it to celebrate employees, provide positive feedback, and reinforce company values and culture. As a predominantly remote company, we relied on Bonusly to foster connection and encourage behaviors we wanted to see more often.

Full disclosure: I worked for Bonusly when we used it, but I left the company two years ago. One of the reasons we implemented it was to "dog food" the tool—using our own product to better understand its impact.

What do you dislike about Bonusly?
  • I wished it had broader functionality, so we didn’t need separate tools for other recognition-related needs.
  • The reporting capabilities were limited, missing opportunities to provide deeper insights into employee engagement.
  • They introduced an engagement survey tool, but it couldn't compete with more established solutions in that space.
How is Bonusly different than their competitors?

Bonusly was extremely easy to use and integrate into workflows, especially for companies that rely on Slack. While other HR tools include recognition features, Bonusly’s gamification made it more engaging and widely used. However, it could be a harder sell to executives since some competing platforms bundle recognition with other HR functions.

What Instructions should people think about when buying this type of tool?

Think about your goals and how your team works. Avoid traditional mindsets that limit recognition to managers or leadership—peer-to-peer recognition can be just as impactful. Consider how a tool like Bonusly can help amplify your culture and reinforce company values in a meaningful way.

How has Bonusly changed or evolved over time to meet users needs?

Bonusly has always excelled at core recognition but struggled to expand its functionality beyond that. Recent updates suggest they are working on additional features, and I’m curious to see how those develop. If they continue to evolve, it could become an even stronger tool, particularly for smaller companies.

What specific type of user or organization is Bonusly very good for?

Bonusly works well for companies of any size, from small teams of five to large enterprises with 15,000 employees.

What specific type of user or organization would Bonusly not be a good fit for?

If a company does not prioritize employee recognition or struggles with engagement, Bonusly may not be the right fit. Without an existing culture of appreciation, adoption and impact would likely be limited.

Bonusly Alternatives:

Motivosity

Motivosity lets employees choose personalized, exciting rewards; automates service awards and birthdays; and leverages gamification to drive engagement in company initiatives.
Popularity Score
4.1 / 5
User Score
4.7 / 5
Product Score
4.4 / 5
Visit Website

Motivosity

Motivosity lets employees choose personalized, exciting rewards; automates service awards and birthdays; and leverages gamification to drive engagement in company initiatives.
Popularity Score
4.1 / 5
User Score
4.7 / 5
Product Score
4.4 / 5
Learn More

Nectar

Nectar's catalog covers an extensive range of reward programs for employees, from company swag to Amazon goods, gift cards, and charity donations. If that’s not enough, you also have the option to add custom rewards that are tailored to the relevant recipient(s), and save 10% on pricing with your SHRM membership.
Popularity Score
4.2 / 5
User Score
4.5 / 5
Product Score
4.3 / 5
Visit Website

Nectar

Nectar's catalog covers an extensive range of reward programs for employees, from company swag to Amazon goods, gift cards, and charity donations. If that’s not enough, you also have the option to add custom rewards that are tailored to the relevant recipient(s), and save 10% on pricing with your SHRM membership.
Popularity Score
4.2 / 5
User Score
4.5 / 5
Product Score
4.3 / 5
Learn More

Awardco

Awardco helps you give thoughtful and personal reward programs to employees. Besides Amazon rewards, it features Bonus Boxes, digital MemoryBooks, and extensive redemption options, letting you appreciate people in creative ways.
Popularity Score
4.1 / 5
User Score
4.7 / 5
Product Score
4.4 / 5
Visit Website

Awardco

Awardco helps you give thoughtful and personal reward programs to employees. Besides Amazon rewards, it features Bonus Boxes, digital MemoryBooks, and extensive redemption options, letting you appreciate people in creative ways.
Popularity Score
4.1 / 5
User Score
4.7 / 5
Product Score
4.4 / 5
Learn More

Achievers

We chose Achievers because its international reward system performed more smoothly than most we’ve tested. Local vendor partnerships across 200-plus countries reduced friction for employees receiving rewards, and the platform’s real-time budgeting features kept things predictable at scale.
Popularity Score
4.3 / 5
User Score
4.7 / 5
Product Score
4.4 / 5
Visit Website

Achievers

We chose Achievers because its international reward system performed more smoothly than most we’ve tested. Local vendor partnerships across 200-plus countries reduced friction for employees receiving rewards, and the platform’s real-time budgeting features kept things predictable at scale.
Popularity Score
4.3 / 5
User Score
4.7 / 5
Product Score
4.4 / 5
Learn More

C.A. Short Company

C.A. Short is a great option if you value high-touch support, deep customization, and a strong mix of digital and physical rewards and recognition programs for employees. Its peer-to-peer recognition features allow for both digital and physical forms of acknowledgment, while the dedicated support team makes sure the entire system is customized to your needs.
Popularity Score
4 / 5
User Score
4.5 / 5
Product Score
4.1 / 5
Visit Website

C.A. Short Company

C.A. Short is a great option if you value high-touch support, deep customization, and a strong mix of digital and physical rewards and recognition programs for employees. Its peer-to-peer recognition features allow for both digital and physical forms of acknowledgment, while the dedicated support team makes sure the entire system is customized to your needs.
Popularity Score
4 / 5
User Score
4.5 / 5
Product Score
4.1 / 5
Learn More

Who shouldn't buy Bonusly

  • Those looking for a wide variety of reward types, including in-person experiences or physical goods, should look elsewhere.
  • A team with slumping morale, high attrition, bad reviews, or other widespread company culture problems should not use Bonusly. No single tool can "fix" a team with deep systemic issues.

Bonusly Customers

The software has over 3,100 companies from 100+ countries. Some of them are ZipRecruiter, TOAST, SurveyMonkey, and Chobani.

Bonusly: Best Platform for Peer to Peer Recognition
visit Bonusly

Bonusly Key Features

  • Peer-to-peer recognition: Employees can easily acknowledge each others’ contributions.
  • Automated milestones: Automation of gifts for important dates (birthdays, work anniversaries).
  • Incentive programs: Foster a positive culture with incentives.
  • Rewards options: Employees can choose from gift cards, charitable donations, cash, or company swag.
  • Integrations: Built-in integrations with numerous collaboration tools.
  • Social media style interface: Add gifs, images, links, and emojis to recognition.
  • Accessibility: Open API, web-based, and iOS/Android friendly.
  • Recognition Analytics: Identify trends, monitor changes, and monitor the employee recognition program’s efficiency.

Bonusly Key Integrations

  • Chat & Collaboration Software: MS Teams, Google Chat, and Slack integrations.
  • Human Resource Information System (HRIS): BambooHR, Workday, Namely, Zenefits, Paycom, ADP, Gusto, and more.
  • Custom Tools: Open API & Widget.

Bonusly Pricing

Bonusly offers three annual plans: Appreciate, Connect, and Achieve. Pricing for these plans is not publicly disclosed. A free trial is available for the Appreciate plan.

Bonusly is Best For

Small and large teams (50 to 5,000), and those who want to shape company culture with employee recognition. Also an excellent choice for peer-to-peer recognition in remote and hybrid work modes.

How has Bonusly Changed Over Time?

Bonusly Implementation

Bonusly is cloud-based, so companies can sign up and use it almost immediately. However, as the employee recognition program gets more complex, it can help with a launch strategy, manager resources, and training, resulting in streamlining the implementation process.

Bonusly Customer Success

  • Help Center.
  • System status site.
  • Typical response under 24 hours.
  • Contact support is done through an online form.
  • Customer support teams are based in Seattle, Boulder (HQ), and New York.

About Bonusly

Headquartered in Colorado with teams in Seattle and NYC, Bonusly has been around since 2012, which, along with their client list and track record, makes them one of the first names in the employee rewards and recognition software space.

Current CEO Raphael Crawford-Marks founded the company in. Speaking to Crunchbase, Crawford-Marks said that his previous work experience at several startups made him realize that employee experience would become integral to business success. The software was likely the way to measure and improve the said experience.

Interestingly, ​​Crawford-Marks was also a Peace Corps volunteer in Honduras and an instructor for Year Up. He dropped out of High School to work as a software engineer in the mid-nineties. He eventually returned to school, getting a BA in Cognitive Science at Hampshire College.

Bonusly was named one of the most successful companies in America by Inc. Magazine and one of the top 50 places to work in the US by Outside Magazine in 2019.

Company HQ

Boulder, Colorado

Number of Employees

11-50

Year Founded

2012

Amount Raised

12.5M

FAQ

Does Bonusly have a free trial?

Yes, it gives access to all the features and their customer success team and doesn’t require users to provide any payment information to start.

Who uses Bonusly?

While most Bonusly customers are midsize and large corporates, such as Hulu, ZipRecruiter, and SurveyMonkey,  their pricing plans make them very accessible to small teams.

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We spend hundreds of hours researching the best HR and recruiting software so you don’t have to. We never take money from vendors during our research phase and rely heavily on practitioners and experts to help us recommend the right software. However we may earn a small fee if you click on vendor links on this page.

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Bonusly Alternatives

Motivosity

Best for mobile-friendly, social rewards

Popularity score
4.7 / 5
user score
4.7 / 5
Product score
4.4 / 5
Nectar

Best for ever-growing rewards features and SHRM partnership

Popularity score
4.8 / 5
user score
4.5 / 5
Product score
4.3 / 5
Awardco

Best for employee reward personalization

Popularity score
4.6 / 5
user score
4.7 / 5
Product score
4.4 / 5
Achievers

Best for teams of 500+ employees

Popularity score
/ 5
user score
4.7 / 5
Product score
4.4 / 5
C.A. Short Company

Best for white-glove customer support

Popularity score
/ 5
user score
4.5 / 5
Product score
4.1 / 5
WorkTango

Best for robust rewards automation capabilities

Popularity score
4.8 / 5
user score
4.5 / 5
Product score
4.4 / 5
ITA Group

Best for global and distributed teams

Popularity score
4.9 / 5
user score
4.7 / 5
Product score
4.2 / 5
Connecteam

Best for free plan covering rewards, time off, and training

Popularity score
4.6 / 5
user score
4.6 / 5
Product score
4.6 / 5
Guusto

Best for teams with frontline workers, free plan available

Popularity score
4.9 / 5
user score
4.7 / 5
Product score
4.2 / 5
Workstars

Best for linking employee rewards to company values

Popularity score
4.8 / 5
user score
4.7 / 5
Product score
4.1 / 5

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