WeGift Expert Review, Pricing, Alternatives - 2022

Phil Strazzulla
HR Tech Expert, Harvard MBA, Software Enthusiast
November 12, 2022

Contributing Experts

No items found.
We spend hundreds of hours researching the best HR and recruiting software so you don’t have to.  We never take money from vendors during our research phase and rely heavily on practitioners and experts to help us recommend the right software.  However we may earn a small fee if you click on vendor links on this page.
Learn more

WeGift Versus the Competition

WeGift is a smart solution for distributing gift cards at scale. They stand out for providing access to 700+ brands, bulk discounts of up to 25% off, and the ability to reclaim unspent value on expired gift cards.

If you're ready to get a WeGift demo, we suggest getting in touch for a look at the product and quote. Otherwise, read on!

WeGift Alternatives

Reward Gateway is an employee engagement platform (SmartHub) that combines employee recognition, surveys, communication, discounts (instant vouchers and cashback offers), and analytics in a single solution.
Nectar's employee recognition and rewards platform is ideal for companies who want a high engagement peer to peer solution with great analytics and rewards built in.
Unlike many vendors in the recognition space, Motivosity believes in an employee driven culture which manifests itself in a product focused on peer to peer recognition and engagement versus the top down nature of most incumbent players in this space.
WorkTango combines continuous performance management, employee recognition, rewards, and engagement surveys into one powerful platform to help you improve employee experience and by extension, company culture.
They simplify rewards, recognition, and incentives thanks to their Amazon Business integration which gives them access to a huge number of employee rewards.
Mo’s rewards and recognition platform packs an impressive range of vouchers that can be shared as rewards. The platform is also 12 languages and growing, making it a good fit for companies with distributed, multilingual employees.
Not only is Guusto a top-rated (and free) recognition & rewards SaaS provider, they actually donate 1 day of clean drinking water for every gift sent.
Bucketlist helps HR teams to engage employees through a customizable rewards and recognition platform that easily integrates with the apps your employees already use like Slack, Teams, Outlook.
Bonusly is easy to use and set up, comes with a large rewards catalog, and is simply a great peer-to-peer recognition platform.
Workstars provides companies with a dynamic platform for highly customizable recognition programs for their employees.
As an employee experience platform, Cooleaf empowers companies to engage and motivate their staff by capturing employee sentiment using pulse surveys, performance incentives, and bringing employees together with recognition and virtual activities.
Gifted is completely free, easy to set up, lets people choose their gifts, and features automated & timed gifting.
Darwinbox's employee rewards and recognition solution allows you to create completely configurable reward programs, design your own badges and banners and customize them to resonate with your brand. They also offer reward redemption options from a marketplace of 1500+ retailers across 55+ countries.
They’ve been quick to adopt a remote-first approach to team recognition, helping you send gifts to employees, customers, or prospects to their home, for instance.
Kudos® have paired their employee recognition software with additional employee engagement functionality. Features like spaces and galleries and culture tools are unique to the space. They also do consulting for companies that need extra assistance.
Assembly helps small and midsized companies to acknowledge employees so they can build a strong culture and reduce employee churn through peer to peer recognition.
Blueboard is a one-stop-shop to create personalized and meaningful rewards for employees, most in the form of real-life memorable experiences.
  1. You can sign up, create an account and play with the platform for free. 
  2. There are no minimum or maximum amounts for a budget.
  1. Only gift cards available as rewards.
  2. Before you can access each brand and offer them to your employees for gift cards, you have to make a request and get approved by said brand.

WeGift Review

 At its core, WeGift is a virtual gift cards platform. While certainly optimized for employee rewards and recognition, they’re all about taking out the guesswork and letting employees select a gift card from one of their thousands of popular brands. This is the core offering behind their many modules, which are incentive marketing, retail brand services, and employee rewards. 

For the manager, WeGift works a bit like an ecommerce site. Once you have set up a budget, you pick an amount and a currency to send a gift card. The recipient gets to pick who the gift card will be from. This can be done for a single individual or in bulk. They’d get an email with the next steps and get the gift card to their inbox as well, sometimes branded with your company’s logo but also tailored to the store they chose. 

For employee rewards, it’s a simple solution and is pretty much a gift-card only catalog. This has resonated particularly with businesses that want to be able to send instant rewards to colleagues across borders with the least amount of hassle possible. 

Their rewards module can of course track employee engagement. You get reports on which rewards are most popular per the whole company or department, for instance. You also get real-time metrics on how often rewards are redeemed and how much you’ve spent. Then, as a brief word on their other modules, WeGift’s gift card platform is also well-known as a customer acquisition tool, using gift cards to incentivize referrals and retention. They also work as service providers for cashback programs and survey incentives.

Who shouldn't buy WeGift

WeGift tends to work mostly with companies that have a minimum of $1M in revenue and more than 10 employees. You’d need to consider that an annual rewards budget of $12,000 is somewhat of a standard for them, which might be pricey for smaller operations.

WeGift Customers

WeGift is used to reward employees at companies like Vodafone, Sodexo, Perkbox, Uber, Starbucks, Apple, and Halford’s.

WeGift: Gift card platform for distributed teams

WeGift Stats

  • Access to over 1300 brands
  • Up to 25% off in discounts
  • Available in over 30 countries
  • 100+ employees

WeGift Key Features

  • Personalized gift cards: WeGift Select rewards let the recipient choose the brand they’d like to redeem the gift card from. This takes out the guesswork, and is especially handy when creating gift cards in bulk for a whole team or department. ‍
  • Tracking engagement: Among many other reports, WeGift’s platform can show you which rewards are most popular with each department, how your reward redemption rates evolve over time, and how much you’re spending vs. how much is being redeemed. ‍
  • Automated unspent value recovery: As we all know, using the full amount of a gift card can be a tricky thing. If its value was $100 and the employee spent $20 before it expired, what happens to the remaining $80? At least with WeGift, it’s added back to your account.  

Some other WeGift features are:  

  • Email templates
  • User permissions
  • Finance module
  • Order history
  • Gift card API

WeGift Key Integrations

WeGift can integrate with other parts of your tech stack via API. For data sharing, you can also upload CSV files for bulk orders, or download one if you’d like to send the gift cards’ URLs via your own messaging system.

WeGift Pricing

WeGift has an annual fee which varies depending on your company size and budget. $12,000 per year is a typical budget.

Motivosity Recognize
Motivosity Recognize
Motivosity Lead
Motivosity Listen
$5 per person per month
$6.50 per person per month
$2 per person per month

WeGift Best For

Companies in need of a multi-currency and multi-language solution for no-frills employee rewards in the form of gift cards. With this consideration, it’s a good bet for companies of varying sizes and in pretty much all kinds of industries, but it does find more traction with distributed teams or large companies with operations in several countries.

Motivosity Recognize
Motivosity Recognize
Motivosity Lead
Motivosity Listen
$5 per person per month
$6.50 per person per month
$2 per person per month

WeGift Implementation

In its essence, the WeGift platform is literally plug and play. Getting started takes only a few hours, enough for your Customer Support representative to create your portal and walk you through the process of loading funds into your account.

That being said, in the beginning of your relationship with WeGift, the aspect that could take more time is getting approved by the brands. Understandably, some brands want to know a bit about what you do and how you’d like to use their gift cards before granting access. Luckily, the WeGift platform and team also helps with streamlining this process.

WeGift Customer Success

WeGift offers 24-hour customer service, but they can also easily connect you with the technical support department of every brand they operate with.

About WeGift

Founded in London, UK in 2016, WeGift started by noticing that sending non-cash payouts tends to be a time-consuming, manual, error-prone, and even tedious process. The idea then was to take care of the payout process and the relationships with gift card providers. By letting their platform become this medium, companies can transfer value instantly to the people they want to reward, recognize, or incentivize.

Of course, a big part of the complexity with sending a gift card to an employee, which is one of their main use cases, came from sending it to someone in another country altogether. They worked to secure alliances and, in some cases, a native API, with companies with a wide international appeal as well as local players. Eventually, this allowed them to offer a comprehensive gift card catalog that’s available in more than 30 countries, over 60 languages, and each respective currency.

As of 2022, WeGift still have their headquarters in London but they now have offices in Cambridge and New York City.

As a next step you can visit the WeGift website or read our research on the Best Employee Rewards and Recognition Platforms.

As a next step you can visit the WeGift website or read our research on the Best Employee Rewards and Recognition Platforms.


What is WeGift? 

WeGift is a british startup that’s among the top names in gift card management software. That makes them a must-see option for use cases like employee rewards and recognition and incentive marketing. 

Is WeGift good for employee rewards?

Although WeGift is more of a gift card management platform, they can definitely be used for employee rewards by companies that want a quick and simple solution that lets them reward employees in a variety of geographies. We’ve demoed the tool and thus feel that they are definitely worth considering for the rewards and recognition use case, even if they’re not exclusively dedicated to this software niche.

Company HQ
London, UK
Number of Employees
Year Founded
Amount Raised
Raised $12M in Series A funding in November 2020
Listed in our research about Employee Rewards Platforms
You might also be interested in the following buyer guides:
Applicant Tracking SoftwareEmployee Recognition SoftwareVideo Interview Software

Review Methodology

We take our research process seriously and want to make sure we are presenting our readers with the very best solutions in a given software category. Check out this guide to learn how we evaluate vendors before featuring them in our buyer guides.

Advice on buying HR Tech

Join 20,000 HR Tech Nerds who get our weekly insights