Introduction

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Terryberry is a unique company in the employee rewards space: they have amassed more than a century of experience in the business of corporate recognition. Their historical focus was on producing custom awards, so their software solutions are backed by various manufacturing possibilities still managed in-house.
Ratings
Ease of Use
Best For
Key Differentiator
Price
Free Trial
PROS
- Customized physical goods as employee rewards
- Wide range of employee engagement features, including rewards, incentives, and a wellness tracker.
- Customer support and account management at Terryberry are quite good. Their reps stand out for being very responsive and attentive, which is evidenced by some of the client testimonials we read.
- The implementation process, while six weeks long, is quite comprehensive, and you get tons of help along the way. For instance, the last two weeks consist of internal and customer testing, as well as user training.
CONS
- While Terryberry is easy to use, its design could look more modern and sleek.
- No open API available as of this writing.
- No free trial at the moment.

Nectar

Nectar

Bonusly

Bonusly

Connecteam

Connecteam

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Guusto

Workstars

Workstars

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Almost no other employee recognition tools offer the amount of functionality that Terryberry packs into its platform. Their products include social recognition, a feedback and communication tool, a wellness app, employee service awards and custom jewelry, performance management, incentive programs, and a global rewards catalog.
We got the first look at this platform during a 2023 video demo, and it was tough to get a walkthrough of the many features within a single call. If you get a demo with Terryberry, we recommend coming prepared. Identify the specific workflows that are critical for you and ask for them to be covered in detail.
Of course, it’s also worth looking into their custom awards offerings. Few companies can manufacture anything from a trophy to a belt buckle to your specification while also managing the software you’d use to identify the employees you’d like to recognize and reward.

Terryberry was used daily for anniversaries and birthday recognition, which was the initial and primary reason for using the platform within the organization. It was also used for occasional recognition from senior leadership, who had the capability to provide rewards to their managed employees within the platform. The system could work on a fairly automated basis with the HRIS, making it largely hands-off, with occasional audits to ensure all information flowed properly to/from the system. The system would also provide reminders of upcoming celebrations so that we could share them through other communication channels within the organization. It is nice to receive reminders.
One pro of Terryberry is that aside from setup and a small annual fee, you pay as rewards are redeemed. An additional pro is that they offer physical rewards, such as plaques, if you want to utilize that option. Another pro is that they were the only service we found that offered physical products as a reward type via an online catalog model.
The organization purchased Terryberry after reviewing several services to replace a prior service. Key pain points that needed to be addressed were HRIS integration capability so the employee life cycle and celebrations would automatically flow to the platform without a file feed requirement, eliminating room for error. Additionally, the capability to work with the company chat system was essential. More expansive rewards/redemption options, including physical product offerings, were also desired. The service has been used for less than one year.
One con of Terryberry is that you have to pay for different subscription tiers, so you do not get everything accessible unless you pay for particular tiers. Not all services my organization reviewed operated like this. Another con is that the user interface gets the job done but seems a little outdated, offering limited customization.
Terryberry is different from its competitors because they have a large amount of reward offerings. You do not see this with many other platforms. Also, the capability for actual physical plaque-type rewards was unique. They are used by many well-known large corporations, as seen on their site and an even longer list provided during our company demo.
Terryberry is a pay-to-play tool. You will access reward options for your company based on how much you'd like to spend for the particular subscription tiers. This is a good option for large companies because the platform is built to accommodate them. If you are in a fast-growing company or a company planning for a lot of growth, this tool could grow easily with you.
Terryberry has been around a very long time (since 1918). They've had to evolve as technology evolved. Outside of the interface itself seeming a little lackluster, it is overall a company that proves itself with both its longevity and customer base.
A company needs to have staff that use a common platform for communication or at least check emails or have access to a computer daily. Employees who work in the field or away from a computer may not experience the full benefit of a product like Terryberry. As previously noted, this would also be a good option for a fast-growing company or a company anticipating growth.
Companies with employees that rarely access a computer or companies that do not utilize company chat systems of some kind may not find Terryberry a helpful addition.
I utilized Terryberry several times a week to set up recognition programs aligned with our company values and goals. Reviewing nominations and approving awards was a regular task, ensuring fairness and recognizing employee achievements. Tracking employment milestones and communicating with employees about their accomplishments and events was also crucial. Periodic surveys were conducted to gather employee feedback, and I frequently analyzed reports and analytics to identify trends and further engage employees.
The creation of rewards programs was straightforward, making it easy to align them with company values. The peer-to-peer "wow" program successfully encouraged employees to recognize one another, fostering a positive and engaging work environment. The wellness program was well-received by staff, indicating its success. Excellent customer service and the user-friendly app, especially for field employees not frequently at desks, were significant advantages.
Our organization was concerned about the high employee turnover rate, with exit interviews often highlighting a lack of morale due to employees feeling unseen and unrecognized. Increasing salaries as a reactionary measure to prevent departures did not effectively address the underlying issue of employees feeling unappreciated. We were also worried about engagement levels and the resulting dip in productivity from disengaged employees. Despite trying numerous team-building exercises and management retraining, the problem persisted. Terryberry seemed to offer a solution by providing ongoing recognition, encouraging exceptional work, boosting productivity, and reducing turnover by enhancing morale. I have personally used it for six months.
The many choices available for employees was somewhat overwhelming, potentially leading to decision fatigue and wasted time. The tool's integration with other HR systems could be smoother, and customization options were not as flexible as desired, particularly concerning integration with external programs.
Compared to other tools I've used, Terryberry stands out for its user-friendly interface and exceptional customer service. It focuses less on gamification, favoring a points system over cash rewards, which aligns better with our goal of providing added rewards rather than extra compensation. This approach seems more appropriate for recognition software.
It's essential to consider whether your employees are likely to adopt and appreciate this tool. High-income professionals with demanding roles may show less interest in the rewards, so understanding your staff's preferences is crucial. Implementation is straightforward, but launching the program requires commitment. Additionally, be mindful of potential issues like perceived favoritism and have strategies ready to address them.
Terryberry has enhanced its mobile app, making it more accessible for employees regardless of their location. Improvements to the interface's navigation have also made the tool more user-friendly over time.
Terryberry is well-suited for remote or geographically dispersed workforces, industries with high turnover at the entry-level, large companies, and any organization looking to boost employee engagement, especially in roles that are repetitive or routine. This tool can help employees feel more recognized and engaged.
For very small organizations with fewer than 20 employees, Terryberry might not be as effective due to a small pool of participants and potential repetition of rewards. Additionally, highly compensated employees with very busy roles may not find as much value in the type of rewards offered.
We use Terryberry quite frequently, employees are encouraged to utilize it every day. For HR, we use it to recognize anniversaries monthly as well as employee recognition awards. Employees can interact with each other daily to congratulate each other on birthdays, anniversaries, and other wins. Analytics are easy to access, so we can easily pull the data for projects and analysis. Employees enjoy that they can purchase items through the website.
The convenience for HR and the employees is a benefit. The engagement and ease of engagement improves employee satisfaction. The ROI on using Terryberry for our company will continue to grow.
We bought Terryberry to align our employee recognition program across locations and regions. We have used it since 2016. The benefits of using the platform is that people across locations and regions can recognize each other easily and effectively. You can showcase how locations work together. Terryberry provides a platform to display how aligning to the company values can get you rewarded. It has worked really well for our organizational structure and size.
Some dislike the options of rewards. I feel only a portion of the company uses it - the employees who work independently at a desk. I would like to see more features related to AI.
We like the one stop solution that Terryberry provides.
The number of employees they have. The number of employees who are computer-based and technology savvy. The budget for employee recognition and how the system takes from that cost.
It has improved the website design and features.
Remote teams mainly.
Manufacturing, hourly employees who do not use a computer independently.
Terryberry is used by over 40,000 customers, including Wyndham Destinations, Epsilon, General Motors, Hard Rock Casino, and Trilogy Health.
Terryberry’s pricing is scalable and varies according to your choice of subscription package. The good news is that you can opt for only certain parts of the platform and grow as you go. Their basic subscriptions start at $3 per award recipient, but to get a proper estimate, the way forward is to contact them.
Also worth mentioning is that they charge set-up fees and an annual admin fee that’s based on employee headcount and the number of redemptions made on the reward platform.
Those best served by Terryberry are companies in the US and the UK, of any size and industry, but they do have global capabilities. It’s especially good for those with a substantial number of deskless employees for whom physical gifts are ideal.
Terryberry is also a good bet for companies who want to add performance and wellness apps into the mix without adding an additional vendor to the ecosystem. All this being said, some small businesses might find the price point a bit high if on a tight budget.
Company HQ
Grand Rapids, Michigan
Number of Employees
225+
Year Founded
1918