Introduction

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Bonusly is an employee recognition and rewards platform that specializes in gift cards. Available in dozens of countries, their international rewards catalog is impressive.
Ratings
Ease of Use
Best For
Key Differentiator
Price
Free Trial
PROS
- Intuitive user interface.
- Available in German, English, French, and Spanish.
- Supports Android and iOS.
- Discounts for nonprofit and education organizations.
- 14-day, full-featured free trial.
CONS
- The starter plan is for small businesses that cap out at 50 users.
- Analytics and reporting features are relatively underdeveloped.
- The reward catalog lacks in-person experience and physical goods, and options and focuses on gift cards, cash, or donations.
- Unused bonus funds don’t roll over: users use it or lose it.

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C.A. Short Company

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Workstars

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Bonusly’s global offering makes it easy for multicultural teams to send gift cards to recognize excellence and reward their peers.
Users choose a reward, select the country from the drop-down menu, and pick gift cards from available partners. Options also include local establishments. Recipients can "cash out" and spend the money on services (housekeeping, for example) or donate their bonus.
In addition to streamlining the process for rewards, Bonusly also lets users recognize employee accomplishments by broadcasting to the entire company or with selected teams. When someone is singled out for doing good work, Bonusly will help users shout it from the rooftops (safely within the confines of the platform, of course).
Bonusly can make building rewards into the manager’s daily routine easier. Impromptu team-wide or individual rewards are easy to give, and users can set up goodies for "delivery" for recurring events like birthdays and work anniversaries. Additionally, each employee is provided with a monthly allowance for peer-to-peer recognition.
Along with all the revelry, Bonusly has also created a swag integration, namely AXOMO. Users choose the swag, connect to the AXOMO store to the Bonusly Reward catalog, and employees can directly redeem their points for company swag in addition to the usual reward choices.

I use Bonusly as an end user to give and receive recognition from my coworkers. I try to provide on-the-spot feedback when someone has helped me with a task or project. Bonusly also recognizes employees on their birthdays and work anniversaries, allowing others to add recognition and points to those posts. Employees can save up their Bonusly points and redeem them for gift cards, donations to charity, or other rewards.
Additionally, I was involved in setting up the integration between our HRIS (Workday) and Bonusly to ensure seamless data synchronization.

- I like recognition platforms in general because they add an element of fun and reward beyond what employees receive from their managers, annual raises, or bonuses.
- Bonusly's interface is very intuitive. When starting a recognition post, it prompts you with "@" to tag a coworker, "$" to add points, and "#" to include a company value/hashtag.
- The Slack integration is particularly useful. Not only is the recognition feed available in Slack, but users receive direct Slack notifications when recognized and can also send recognition without leaving Slack.
I'm not sure when my company started using Bonusly, but I’ve been using it as an employee since joining about six months ago. Bonusly is our company's chosen recognition platform, allowing employees to acknowledge and reward each other for contributions.
It provides an easy way to give real-time recognition, fostering a culture of appreciation across teams. Employees can accumulate points through recognition and redeem them for rewards. Overall, it has helped encourage peer-to-peer engagement and recognition within the company.
- While I like that Bonusly offers GIFs to include in recognition posts, the selection is somewhat limited.
- The setup process was smooth, but Bonusly does not offer a non-production instance, which made testing the Workday integration a bit riskier since we had to connect directly to our production environment.
- Aside from that, it's difficult to find something I dislike, as even the integration instructions were clear, and the support team was responsive and helpful.
It's hard to say, as many recognition platforms function similarly. Bonusly is easy to use, like most competitors, and offers a variety of redemption options for points. One standout feature is its strong Slack integration, which enhances engagement for companies that rely on Slack. Otherwise, it operates similarly to other recognition platforms.
Consider how employees will interact with the platform. If your company relies heavily on Slack or Microsoft Teams, integration with those tools is important. It's also crucial to understand how the platform charges for points—some systems require companies to pay for all allocated points, whether they are used or not. (I don’t have visibility into Bonusly’s billing structure.)
Also, having a variety of redemption options is valuable, including gift cards, company swag, and charitable donations, to ensure broad employee engagement.
I can’t speak to long-term changes, as I’ve only used Bonusly for about six months. However, the fact that they offer a pre-built Workday integration template suggests they are keeping up with evolving HR technologies and ensuring compatibility with widely used systems.
Bonusly is a good fit for any organization looking to foster a culture of recognition. Because it is designed for peer-to-peer engagement, it benefits companies of all sizes by encouraging employees to acknowledge each other’s contributions.
A very small company may not see as much value in Bonusly since recognition is often more informal in smaller teams. The platform is more engaging when there are enough employees to distribute and receive points frequently. Otherwise, it seems like a solution that could benefit a wide range of organizations.
We use Bonusly daily and for special occasions. Each staff member receives a set number of points per month to recognize their peers. Our managers receive additional points to reward employees who go above and beyond to support the team or company. Additionally, we provide points from the company for birthdays and work anniversaries as an extra way to show appreciation and celebrate milestones.

- Bonusly is very user-friendly.
- It easily integrates into our team’s dynamic.
- The platform allows us to customize the system to fit our needs and preferences.
- Employees can redeem their points for rewards of their choice.
We purchased Bonusly to improve our peer-to-peer recognition program. As we continued using Bonusly, we also found it highly effective for quick manager appreciation. Initially, we did not have any recognition system, and staff feedback indicated they felt underappreciated.
We evaluated several platforms to address this issue but found Bonusly to be the most user-friendly and customizable, making it feel like our own platform rather than just another application. The setup and integration of Bonusly into our teams were seamless.
- Bonusly had some initial implementation challenges.
- It does not provide sufficient resources to help teams maximize its use.
- It does not support single sign-on (SSO) with our other applications.
I have not used other recognition tools so I can’t comment on it.
- Consider how well the tool integrates into your company culture.
- Evaluate how easy it is to onboard and set up employees in the system.
- Clearly define your goals for using the platform to ensure it aligns with your needs.
Bonusly has introduced custom awards, allowing employees to redeem points for company swag.
Bonusly is a great fit for small to mid-sized companies with employees who have access to computers or mobile devices.
Bonusly may be challenging to implement in large companies.
One of the most effective ways to use Bonusly is by tying it directly to company values. Attaching values to recognition helps reinforce what they look like in action. The tool also gamifies recognition, allowing employees to reward each other in a fun and engaging way.
Employees could redeem their points for rewards, donate to nonprofits, or even support coworkers in times of need—for example, we once set up a special donation fund when an employee's dog required expensive veterinary care. This flexibility made Bonusly a powerful tool for fostering both engagement and community support.
- It's easy to set up and use.
- Employees loved using it, and it was the most widely adopted recognition tool I’ve seen in my career.
- It provided visibility into employees' contributions, which was especially valuable in a remote work environment.
I administered Bonusly for over two years as our primary reward and recognition tool. We used it to celebrate employees, provide positive feedback, and reinforce company values and culture. As a predominantly remote company, we relied on Bonusly to foster connection and encourage behaviors we wanted to see more often.
Full disclosure: I worked for Bonusly when we used it, but I left the company two years ago. One of the reasons we implemented it was to "dog food" the tool—using our own product to better understand its impact.
- I wished it had broader functionality, so we didn’t need separate tools for other recognition-related needs.
- The reporting capabilities were limited, missing opportunities to provide deeper insights into employee engagement.
- They introduced an engagement survey tool, but it couldn't compete with more established solutions in that space.
Bonusly was extremely easy to use and integrate into workflows, especially for companies that rely on Slack. While other HR tools include recognition features, Bonusly’s gamification made it more engaging and widely used. However, it could be a harder sell to executives since some competing platforms bundle recognition with other HR functions.
Think about your goals and how your team works. Avoid traditional mindsets that limit recognition to managers or leadership—peer-to-peer recognition can be just as impactful. Consider how a tool like Bonusly can help amplify your culture and reinforce company values in a meaningful way.
Bonusly has always excelled at core recognition but struggled to expand its functionality beyond that. Recent updates suggest they are working on additional features, and I’m curious to see how those develop. If they continue to evolve, it could become an even stronger tool, particularly for smaller companies.
Bonusly works well for companies of any size, from small teams of five to large enterprises with 15,000 employees.
If a company does not prioritize employee recognition or struggles with engagement, Bonusly may not be the right fit. Without an existing culture of appreciation, adoption and impact would likely be limited.
Bonusly is ideal for hourly, non-exempt workforce populations; these folks are engaged and thrive off the recognition. Management applauds this valuable tool and its support of teams and people across capabilities, departments and projects. Bonusly is also used as a means to donate to different charities. The reporting feature is helpful to understanding employee engagement.
Bonusly offers diverse opportunities to acknowledge and commend team contributions in a meaningful and impactful way. The UI is quite easy to navigate and integration with Slack makes it so easy to send "fun recognition" to colleagues. The ability to utilize Bonusly across the globe is also a great benefit.
I've used Bonusly with different organizations over the years. Bonusly absolutely achieves collaboration across teams/departments. It is a great way for peers to give kudos to each other via Slack (or other integrated platforms, as needed). I have multi-generational teams including Boomers to Gen Z-ers. Team members enjoy the ease of use, and the ability to recognize their teammates any time, day or night, and the ability to make it fun by adding memes, GIFs etc. to their posts.
The rewards are limited; not a lot of variety in gift cards. The need for a message and a mandatory hashtag can seem redundant and inconvenient. Automatic reminders to users to redeem points before they expire should be a standard feature. Additional choices for international employees would definitely be welcome!
Bonusly is a great platform for daily recognition. I don't feel that Bonusly can truly compete with platforms such as Snappy, which offer more impactful gifts. Organizations truly do need both as an opportunity for keeping teammates and colleagues engaged.
- Integrations are important, especially with Slack or any main workplace communication tool.
- Reporting is pivotal to determining how to best use peer recognition tools within the workplace.
- Having a functional, easy-to-use dashboard is a must-have, as is the ability to customize based on business needs.
Bonusly's possibilities for integrations and mobility is constantly evolving, as are the rewards and charitable donation options.
Bonusly is excellent for remote and global workforces, as well as hourly and entry-level employees and their managers. Bonusly is a successful tool in any sector of industry; as it is a universal tool that encourages peer recognition, appreciation, rewards and charitable giving.
I believe Bonusly to be a beneficial tool for any organization/sector of industry.
We use Bonusly through the desktop and mobile version, and the team uses it on average about once a week. The team can use Bonusly to recognize their teammates for great work, or for their alignment with our core values. We also use it to give larger quarterly recognitions for client compliments or large wins.

It has an easy to use interface. It is easy to set up team members on it. It can be customized to align with our core values.
We were looking to integrate recognition into our workflows. We wanted it to be distributed across the organization, so it wasn't leadership only but everyone participated. We also wanted to align recognition with our core values. We've been using Bonusly for just over a year, and it has helped our team pause each month and recognize people for their efforts.
While Bonusly offers several beneficial features, there are areas that could be improved to enhance user experience and functionality. One of the drawbacks is the clunky and challenging nature of the Two-Factor Authentication (2FA) process, particularly when using it on mobile devices. Simplifying and streamlining the 2FA procedure would make it more user-friendly and accessible. Another area of concern is the Signals feature, which falls short when it comes to conducting employee surveys. The limited scale options of 1-5 restrict the ability to capture nuanced feedback, as some questions may require a more extensive rating scale. Providing customizable scales would allow for greater flexibility in survey design. Moreover, the lack of customization options for survey questions itself is a drawback. Enabling users to personalize and tailor questions to their specific needs and objectives would enhance the effectiveness of data collection. Lastly, improving the process of extracting and integrating survey results into analysis systems would facilitate data analysis and reporting. By addressing these cons and implementing the suggested improvements, Bonusly could offer a more seamless and customizable experience, enhancing its usability and value as an employee engagement tool.
One of Bonusly’s key strengths is the ability to customize company awards and rewards, allowing organizations to tailor recognition programs to their specific needs and culture. This flexibility ensures that employees feel appreciated in meaningful and personalized ways. Additionally, Bonusly has a user-friendly mobile interface, enabling seamless access and participation on the go. This makes recognition accessible anytime, anywhere. Another standout feature is its integration with Google Chat, which streamlines use within our team’s workflow. When searching for an employee engagement software, these qualities—customization, mobile interface, and integration—should be top considerations, and Bonusly excels in all these areas, making it an ideal choice for fostering a culture of recognition and appreciation.
It has worked great for our small company
People who are not tech savvy, and I can see it getting expensive for larger companies.
We integrated Bonusly with Slack so there is a channel that will notify you whenever someone sends a Bonus. You can also go on the browser or app to send Bonuses or see others. It also allows you to interact with each Bonus to boost engagement even more. I interact with Bonusly daily due to the Slack channel and immediately send a Bonus anytime someone helps me out. It also allows me to see what other projects are being worked on across the company.

Bonusly allows employees to feel recognized for their work in a remote work setting. It keeps engagement up, allows for team interaction, and has boosted our company culture. It is wonderful to see the cross-departmental interaction on Bonusly and how each department can now see the amazing work going on across the company. I also like that you can redeem your Bonuses for gift cards!
Our company went fully remote last year resulting in a decline in company culture and engagement with coworkers. People no longer felt as recognized for their work. In October 2022, we researched different recognition platforms and chose to try out Bonusly. There was excitement right away as we announced the new benefit. Our staff took to it immediately and loved the ability to recognize others across the company for the work they are doing. Bonusly makes it fun and easy to recognize coworkers and increase engagement.
I really have no complaints about Bonusly. It does exactly what we want and more! With the integration to Slack, it would be nice to be able to send a Bonus in a DM and actually have it show in that DM. Right now, you can send a Bonus in a DM but it only shows in the Bonusly channel.
I have not used a similar tool but did research other options before choosing Bonusly. Bonusly was competitive in pricing, easy to use, and has many options to redeem your points for. It integrates easily with Slack and allows you to interact with each Bonus by posting gifs and comments.
Before buying, you should think about how much access your employees have to their computers or phones throughout the day. I believe Bonusly is best for companies that work on computers all day so they can easily send a Bonus. You also need to consider your budget because there is a monthly cost and then you have to pay for the points as well. You decide how many points to give your staff each month.
Bonusly is good for companies that have easy access to a computer or phone. Its straightforward design is great for all ages and technical levels.
I do not believe Bonusly would be good for companies that do not work on computers most of the day.
- I use the flow of recognition through values to acknowledge colleagues for their positive actions
- I use the points exchange flow to receive rewards from partners.
- I use the dashboards to identify the recognition among my team and know where I stand in comparison to my colleagues
- the reports and dashboards are useful to identify which values I have received the most recognition for and which I have received the least recognition for.
- We can use the management flow to adjust the registrations and be able to give extra bonuses to employees if a specific policy is applied that allows this action.

- I really like the possibility to recognise colleagues and use the gifs which make everything much more fun.
- I like to change the rewards for several possible vendors
- I really like to see the Dashboards that indicate the best-placed teams globally.
- They have a cool interface and are very easy to work with
We had been looking for a tool that could reinforce our values through recognition and rewards and thought to give Bonusly a try.
Having been using it for over a year now, I can say that it provides a relaxed environment for recognition and appreciation of our internal actions. It promotes satisfaction with the possibilities of exchanging rewards for benefits among several suppliers of major brands and franchises.
It also helps our employees feel at ease to express their feelings of appreciation and gratitude regarding projects or small actions that require formal recognition.
- Limitation of exchange partners for some specific regions.
- Some partners require fees for the exchange of rewards such as "PayPal".
I think Bonusly is something very unique. I don't see many vendors with similar products and the biggest difference is the integration with other products such as Slack.
People buying this type of tool should check if it:
- is practical and easy-to-use tool.
- generates engagement between employees.
- has good customer service support.
- has a global performance and with very good partners to exchange rewards.
- is flexible so that Human Resources can adapt it to their reality in terms of points provided to employees.
They have sought to improve their service, implement new tools such as Analytics and Dashboards, and also include new partners to exchange rewards.
I see Bonusly suitable for companies with a young audience, as it is a tool that uses many gifs and emojis, which generally appeals to this type of audience.
I also see it for companies seeking to create greater engagement and recognition within employees.
Companies with very traditional processes and people who do not adapt to online tools for recognition.
Companies with bureaucratic and archaic methods may not adapt to the tool.
We created a slack channel so you can see who is receiving points every day. I give out points to coworkers about 5x a month until my allotted amount is used up. You can easily integrate with slack, use the browser, or the app. Anytime someone helps me out, I send a few points over to say thank you!

I like that I can recognize coworkers that help me out and that the whole company will see it. I also like that I can get a sense of what each department is working on and with. It allows you to see all that is being done in the company, not just the specific people you work with. Lastly, you can redeem your points for cash prizes which is a great benefit. It is a great engagement tool for the company!
Since going fully remote, our company struggled with building culture and engagement. We also wanted a way to show recognition for all the hard work being done on a daily basis. We started using Bonusly 6 months ago and have had a fantastic experience so far. Bonusly allows our team to stay engaged, have fun with each other, see the different projects going on all over the company, and feel valued for their work. It's easy to use and does exactly what we were wanting.
I really don't have any complaints about Bonusly. The Slack integration could use some slight improvements but nothing major. I have not found an auto-billing setting that would save me some time. There could be more email reminders to employees who are not engaging on Bonusly.
They have a competitive price, easy set-up, great customer service, an easy-to-use website, and awesome options for prizes to redeem your points for.
Be sure to budget for the subscription and points you want to give out. You will want to make sure your employees have an easy way to access it. It works well for us because everyone is working on their laptop all day. Decide if you want to give out cash rewards or experiences.
We have added more prizes to it and incorporated them into all of our cultural events. Anytime we want to reward someone or give a prize - we use Bonusly!
Companies that work primarily on a computer. Can be for in-person or remote settings.
Employees that do not have desk jobs would most likely not use it as much since they do not have easy assess to the website.
- Those looking for a wide variety of reward types, including in-person experiences or physical goods, should look elsewhere.
- A team with slumping morale, high attrition, bad reviews, or other widespread company culture problems should not use Bonusly. No single tool can "fix" a team with deep systemic issues.
The software has over 3,100 companies from 100+ countries. Some of them are ZipRecruiter, TOAST, SurveyMonkey, and Chobani.
- Peer-to-peer recognition: Employees can easily acknowledge each others’ contributions.
- Automated milestones: Automation of gifts for important dates (birthdays, work anniversaries).
- Incentive programs: Foster a positive culture with incentives.
- Rewards options: Employees can choose from gift cards, charitable donations, cash, or company swag.
- Integrations: Built-in integrations with numerous collaboration tools.
- Social media style interface: Add gifs, images, links, and emojis to recognition.
- Accessibility: Open API, web-based, and iOS/Android friendly.
- Recognition Analytics: Identify trends, monitor changes, and monitor the employee recognition program’s efficiency.
- Chat & Collaboration Software: MS Teams, Google Chat, and Slack integrations.
- Human Resource Information System (HRIS): BambooHR, Workday, Namely, Zenefits, Paycom, ADP, Gusto, and more.
- Custom Tools: Open API & Widget.
If billed annually, users can expect to pay:
- Core plan starts at $2.70 per user per month
- Pro plan costs $4.50 per user per month
- Custom plan has custom pricing.
Small and large teams (50 to 5,000), and those who want to shape company culture with employee recognition. Also an excellent choice for peer-to-peer recognition in remote and hybrid work modes.
Bonusly is cloud-based, so companies can sign up and use it almost immediately. However, as the employee recognition program gets more complex, it can help with a launch strategy, manager resources, and training, resulting in streamlining the implementation process.
- Help Center.
- System status site.
- Typical response under 24 hours.
- Contact support is done through an online form.
- Customer support teams are based in Seattle, Boulder (HQ), and New York.
Headquartered in Colorado with teams in Seattle and NYC, Bonusly has been around since 2012, which, along with their client list and track record, makes them one of the first names in the employee rewards and recognition software space.
Current CEO Raphael Crawford-Marks founded the company in. Speaking to Crunchbase, Crawford-Marks said that his previous work experience at several startups made him realize that employee experience would become integral to business success. The software was likely the way to measure and improve the said experience.
Interestingly, Crawford-Marks was also a Peace Corps volunteer in Honduras and an instructor for Year Up. He dropped out of High School to work as a software engineer in the mid-nineties. He eventually returned to school, getting a BA in Cognitive Science at Hampshire College.
Bonusly was named one of the most successful companies in America by Inc. Magazine and one of the top 50 places to work in the US by Outside Magazine in 2019.
Company HQ
Boulder, Colorado
Number of Employees
11-50
Year Founded
2012
Amount Raised
12.5M
FAQ
Does Bonusly have a free trial?
Yes, it gives access to all the features and their customer success team and doesn’t require users to provide any payment information to start.
Who uses Bonusly?
While most Bonusly customers are midsize and large corporates, such as Hulu, ZipRecruiter, and SurveyMonkey, their pricing plans make them very accessible to small teams.