Adobe Experience Manager Expert Review, Pricing, Alternatives - 2021

Listed in our research about the Top CEM Solutions

Huda Idris, Jan 06, 2022
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Being a part of a comprehensive digital marketing suite that is the Adobe Marketing Cloud, AEM provides features for content creation, digital asset management, and form building.

What's Inside

Adobe Experience Manager Review

Adobe Experience Manager (AEM) is a cloud-native customer experience tool with a content and digital asset management-centric approach. Being a part of a comprehensive digital marketing suite that is the Adobe Marketing Cloud, AEM provides features for content creation, digital asset management, and form building. 

Its AI-powered tools provide you with insights into the kind of content your customers like across all channels so you can continue delivering consistent and personalized experiences. Among the platform’s features are audience segmentation, customer profiles, identity control, location mapping, as well as data governance, ingestion, and more.

Adobe Experience Manager Customers

The Home Depot, PGA, Lenovo, Briggs & Stratton, Philips, Helly Hansen, Walgreens Boots Alliance.

Adobe Experience Manager Resources

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Buying HR Software? Here's some quick advice

Key Adobe Experience Manager Features

  • Omni-channel experience management
  • Content creation
  • Digital asset management
  • Form building
  • Customer profiles
  • Audience segmentation
  • Identity control
  • location mapping
  • Data governance
  • Data ingestion
  • Reporting
  • Mobile access

Adobe Experience Manager Implementation

Adobe Experience Manager Customer Success

AEM has a knowledge base with articles for customers to self-serve. Customers can also submit a support request if further help is needed.

Adobe Experience Manager Key Integrations

AEM’s architecture is open and extensible, making it easy to integrate with various business solutions including those from SAP, Oracle, Microsoft, AWS, Paypal, Google and Salesforce.

What to be aware of

Adobe Experience Manager Pricing

AEM has a flexible licensing model with a price point that is dependent on the components and features you need. You may contact Adobe’s sales team for a demo and quote.

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» Save Money: Check out our resource on how to save money when buying HR tools

Adobe Experience Manager Alternatives

CEM Solutions - ZendeskZendesk

Robust customer support and experience management

CEM Solutions - SatmetrixSatmetrix

Customizable surveys

CEM Solutions - QualtricsQualtrics

Holistic CX platform

CEM Solutions - Zoho CRM PlusZoho CRM Plus

Unified experience and engagement

CEM Solutions - Acoustic Experience AnalyticsAcoustic

AI-powered platform

CEM Solutions - ClarabridgeClarabridge

Automated text and speech analyzing

CEM Solutions - MedalliaMedallia

Strong text analytics features

CEM Solutions - GenesysGenesys

Omnichannel support

CEM Solutions - Adobe Experience ManagerAdobe Experience Manager

Content and asset management capabilities

CEM Solutions - SAS Customer Intelligence 360SAS Customer Intelligence 360

Used by Fortune 100

CEM solutions - PickFuPickFu

Consumer research through split testing

Adobe Experience Manager Alternatives

Zendesk is a well-known provider in this space. They combine customer support and experience management in one platform that's robust, scalable, and user-friendly.
PickFu is easy to use; you can start creating and deploying polls right away from their website, no account or membership necessary.
Aside from covering all the features you would expect from a CEM solution, Medallia can also integrate with enterprise resource planning (ERP) systems to link financial data with customer experiences and suggest improvements accordingly.
Clarabridge is a feature-rich CEM solution. Through social media analytics, customizable surveys, intent prediction capabilities and more, you can make informed decisions driven by the voice of the customer.
Being a part of a comprehensive digital marketing suite that is the Adobe Marketing Cloud, AEM provides features for content creation, digital asset management, and form building.
SAS Customer Intelligence 360 is a part of a full marketing suite, leveraging data intelligence to let digital marketers make actionable decisions.
Zoho Corp is one of the leading providers of customer support, relationship and experience management tech. You can rely on their CRM Plus solution to deliver exceptional experiences to your customers and convert them into brand advocates.
Qualtrics is all-encompassing experience suite; companies can use it to measure and improve customers, employees, product, and brand experience.
Satmetrix allows you to bring your customers to the center of your decision-making and equips you with all the data you need to drive business performance.
Genesys offers customer experience and contact center solutions to mid-sized and large businesses. Its omnichannel support combined with its AI-powered analytics facilitate customer engagement, feedback collection, and insights extraction.
Leveraging AI, Acoustic Experience Analytics (formally IBM Tealeaf) helps businesses analyze and get to the root cause of customer behavior to improve customer retention and conversion rates.